Online or On a Tractor? Digital Marketing for Small Farmers

by Dawn M. Smith | Apr 10, 2019 | Business Strategy, Content, Digital Marketing, Internet Marketing, Marketing, Mobile, Search Engine Optimization, SEO, Social Media, Website

  Small businesses regularly adapt to new technologies in order to continue the growth of their company. Most often, businesses are learning new ways to harness the power of the internet and all it has to offer in order to grow their business. While this is true...

Building Your Small Business Brand from Scratch

by Olivia Broersma | Apr 8, 2019 | Branding, Business Strategy, Digital Marketing, Internet Marketing, Marketing, Small Business, Website

  Today I want to talk about how you can start taking steps towards building your business brand identity to last. Small businesses are up against a lot of competition from both big and other small to medium sized businesses to attract and retain customers, grow...

How to Generate More Leads From Your Small Business Website

by Mike Farney | Apr 3, 2019 | Business Strategy, Content, Digital Marketing, Google Analytics, Internet Marketing, Leads, Marketing, Sales, Small Business, Website, Website Development

    Your website is supposed to be a source of steady sales and revenue for your company, but this will only be possible if your website is properly optimized and you have a method to track your leads. So ask yourself, “Who’s following up on my website leads...

Should You Use Pinterest for Your Small Business Marketing?

by Mike Zaccaria | Mar 27, 2019 | Branding, Business Strategy, Content, Content Marketing, Digital Marketing, Marketing, Niche Marketing, Retail, Sales, Social Media

  There are so many social media platforms small business can use to promote themselves online, it seems like the options are endless! Facebook, LinkedIn, Twitter, Instagram, YouTube, Quora…these are all great spaces small business can take advantage of to...

What’s Your Small Manufacturing Business’ Value Proposition?

by Matt Smith | Mar 20, 2019 | Branding, Business Strategy, Content, Digital Marketing, Internet Marketing, Marketing, Sales, Small Business, Website

  Your Unique Value Proposition (UVP) is what separates your small manufacturing business from your competitors. It’s what makes your small business stand out. If you don’t know what’s special about your small business and you don’t proudly declare and market...

4 Reasons Google AdWords Works for Small Business

by Olivia Broersma | Mar 18, 2019 | Branding, Business Strategy, Digital Marketing, Internet Marketing, Marketing, Marketing Data, Sales, Small Business, Website

  Since Google search makes up the vast majority of web search traffic by volume, Google AdWords can return enormous results for countless search terms. Your small businesses can leverage the power of Google AdWords to increase the amount of traffic coming to...