by Melania Velasquez | Feb 26, 2020 | Analytics, Small Business, Website, Website Analytics, Website Development
Have you ever gone to a website, not found what you were looking for and decided to do a search within that site? Most of us have. It is called a “site search” and it’s a popular way new visitors find what they’re looking for. The ability of your website...
by Matt Smith | Nov 27, 2019 | Analytics, Business Strategy, Digital Marketing, eCommerce, Google Analytics, Internet Marketing, Sales, Website Analytics, Website Design
For e-commerce and online retailers, completed purchases mean everything, especially if you’re a small business. However, many times small business retailers are unaware of their shopping cart abandonment rates in Google Analytics. This is an...
by Olivia Broersma | Apr 22, 2019 | Digital Marketing, Internet Marketing, Small Business, Website Analytics
Everyone love free stuff…especially if it’s valuable or good quality. And I would argue that small business owners and entrepreneurs love free, valuable tools most of all. Especially if that free stuff allows them to be more productive,...
by Olivia Broersma | Jan 23, 2019 | Analytics, Digital Marketing, Google Analytics, Internet Marketing, Small Business, Website, Website Analytics
As we head into another New Year, everywhere you turn are posts and stories reminding you to look back at the past to see how much you’ve changed and grown. There are “Year In Review” articles and clips, the 10 year photo challenge has taken over social...
by Olivia Broersma | Nov 7, 2018 | Analytics, Business Strategy, Digital Marketing, Google Analytics, Internet Marketing, Small Business, Website, Website Analytics
Do you know who your website audience is? Small businesses aren’t limited to the customers down the street thanks to modern shopping options. When is the last time you looked at your Google Analytics Audience reports? Do you even know where to go to find...
by Cazbah Staff | Nov 5, 2018 | Business Strategy, Digital Marketing, Internet Marketing, Marketing, Sales, Small Business, Website, Website Analytics
74% of small businesses do NOT use e-commerce to transact business on their website! But, many of them also don’t use an online lead management tool either, and that’s where the problem occurs. It’s great when we get...