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5 Ways To Turn Big Data Into Marketing Data

The Internet and social media have permanently changed the way business is conducted. Companies, both large and small, are now moving away from the old interruptive advertising model to a content marketing model.   When businesses focus on creating valuable content,...

Create A Marketing Map That Drives Conversion

Implementing a new digital marketing campaign can be both exciting and worrisome.  This is where having a marketing map comes in!   Will it work? What kind of reaction can you expect from customers? Will the Return On Investment (ROI) make it worthwhile? All of these...

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