How Content Marketing is Changing the Game for Small Business

by Olivia Broersma | Jun 17, 2022 | Content Marketing, Sales, SEO, Small Business

I’ve been working in the Content Marketing field for a few years now and more and more I see small business owners struggling to juggle all their demands and determine what is actually a priority for their website. The bottom line is, content marketing is important...

5 Ways to Gain More Twitter Followers as a Small Business

by Olivia Broersma | Sep 20, 2021 | Content Marketing, Digital Marketing, Internet Marketing, Small Business, Social Media, Twitter

    Twitter is an increasingly popular platform that businesses are taking advantage of. In fact, 82% of B2B content marketers used Twitter for organic content marketing in the last 12 months, according to Hootsuite. If you already have a twitter account...

17 Things You Can Do Right Now To Improve Your Web Content

by Charles (Chaz) Broersma | Mar 1, 2021 | Blog, Blogging, Branding, Business Strategy, Content, Internet Marketing, Marketing, SEO, Small Business

    We’ve all heard that “Content Is King.” If you haven’t heard that before, then allow this to be your awakening. Nothing happens on the Web without quality content! Think about it, what brings a searcher to your site over a competitor’s? The...

The CARES Act: Benefits for Small Businesses

by Olivia Broersma | Apr 3, 2020 | Business Strategy, Digital Marketing, Internet Marketing, Marketing, News, SBA - Small Business Administration, Small Business, Website, Website Development

    As we head into four more weeks of the COVID-19 crisis, businesses everywhere, but especially small businesses, are feeling the pressure. Across the country and the world, small businesses are facing hard decisions when it comes to lay-offs, paying the...

How to Crisis Proof Your Small Business Website

by Olivia Broersma | Mar 25, 2020 | Digital Marketing, Internet Marketing, Marketing, Sales, Small Business, Website

    In this time of uncertainty in our country, it’s imperative that small business owners take the necessary steps to “crisis-proof” their businesses. The Corona virus scare is taking a toll on businesses large and small. With mandatory closings and...

Creating a Successful Retargeting Marketing Campaign

by Joe Garrigues | Mar 4, 2020 | Digital Marketing, Internet Marketing, Marketing, Small Business, Website

  A good remarketing campaign is like an affectionate dog. Hear me out…this will make sense, I promise.   A dog may lay around the house minding his own business, but the minute you pay attention to the dog, it’ll follow around for the rest of the day. Once that...