by Olivia Broersma | May 21, 2018 | Branding, Digital Marketing, Internet Marketing, Local SEO, Marketing, SEO, Small Business
Do you know how your small business information appears in a local search result? Most of the new customers we get at Cazbah have no idea how they appear, or why it is even important. Local search optimization is one of the easiest ways to gain repeat customers for...
by Mike Ingersoll | May 16, 2018 | Branding, Business Strategy, Customer Relations, Reviews, Small Business
Taking the High Road: How to Filter Through Your Feedback Knowing how to respond to negative feedback from a customer, whether it comes in the form of online reviews, comments, emails etc, isn’t always easy to handle. If you’re dealing with negative feedback,...
by Olivia Broersma | Feb 5, 2018 | Branding, Business Strategy, Customer Relations, Digital Marketing, Employees, Inbound Marketing, Internet Marketing, Marketing, Small Business
Transparency. Especially now, there seems to be an ever growing outcry for it in government, business, and society as a whole. But why does it matter so much and why is everyone seemingly obsessed with it? Simply put, transparency likens itself to trust, a value...
by Mike Farney | Oct 27, 2017 | Branding, Retail
So you have a new product that is unlike anything else on the market. Your competition doesn’t really have the kind of product or technology you have and you want to shout it from the mountaintops. That is great, isn’t it? Yes it is. When I have customers who are...
by Charles (Chaz) Broersma | Oct 12, 2017 | Blog, Blogging, Branding, Content, Facebook, Internet Marketing, LinkedIn, SBA - Small Business Administration, Small Business
More and more small business owners are realizing that maintaining a strong online presence can be the key to taking their conversion rates from average to awesome. If you’ve recently drawn this conclusion, you may also have recognized that one of the most...
by Cazbah Staff | Sep 27, 2017 | Branding, Small Business
Once in awhile, I have clients who ask about changing their web address. In most situations I would not recommend changing the domain of an established site, particularly if the majority of your traffic is inbound via search, referrals, etc. Changing your primary...
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