More Leads. More Sales. – Cazbah Blog
All of us here at Cazbah are dedicated to helping you work through your challenges in Website Development, SEO, SEM, Analytics, Content Marketing, Email Marketing, Social Media, Sales Lead Generation and a host of other small business issues.
Below, you will find an archive of articles that we’ve written about these topics. We hope that they will provide answers to your questions and that you learn a thing or two about Cazbah, the Internet and how we help our clients generate more leads and more sales every day.
Perhaps you heard about color psychology and wondered what all the fuss is about, and whether it’s that important. It turns out that colors really do have a massive effect on the human psyche, albeit mostly on a subconscious level. Nevertheless, the colors you choose can indeed make or break your business.read more
An effective and fully-functional website is perhaps the best selling resource your small business will ever have. Website development for your small business needs to be a top priority always! Small businesses can’t afford to lose out simply because they didn’t take the time to invest in quality web design.read more
Get comfortable with saying “No”, it just might just be the best way to attract (the right) customers to your small business. Invest in a niche and create buyers personas to help you actually achieve repeatable success!read more
When is the last time you looked at your Google Analytics Audience reports? Do you even know where to go to find them? If your company’s online presence has been established for at least a year, you’ll be able to drill down on they types of people visiting your website and how they’re viewing it as well.read more
74% of small businesses do NOT use e-commerce to transact business on their website! But, many of them also don't use an online lead management tool either, and that's where the problem occurs. It's great when we get a customer who has an ecommerce site because...read more
LinkedIn is the place to be if you want to grow your professional networks. Any business person worth their salt will most likely have a personal profile on LinkedIn or at least one for their business. LinkedIn is where you go to make connections, interact with...read more
If there’s anything that’s become extraordinarily clear in the recent past regarding our economy, it’s the importance of small business, not big business. Small business represents the majority on multiple levels of the U.S. economy, but it’s a never ending uphill battle for many.read more
In today’s day and age, it’s essential for small businesses to have a well developed website so their target audience can find them online. However, small businesses also need to know how to increase foot traffic in store to maintain steady revenue growth.read more
2019 is slowly creeping up on us! Do you have a marketing plan outline for your small business? It is easy to get off track without a plan. Especially for small business owners, business (or life) issues can pop up and your focus can quickly shift. Don’t let this happen to you.read more
In this new era of uncertainty, the effect of steel and aluminum tariffs has forced some manufactures to change the ways they do business. With tensions around the world on the rise, small business manufacturers can often get lost in the mix.read more