How to Generate More Leads From Your Small Business Website

by Mike Farney | Apr 3, 2019 | Business Strategy, Content, Digital Marketing, Google Analytics, Internet Marketing, Leads, Marketing, Sales, Small Business, Website, Website Development

    Your website is supposed to be a source of steady sales and revenue for your company, but this will only be possible if your website is properly optimized and you have a method to track your leads. So ask yourself, “Who’s following up on my website leads...

Should You Use Pinterest for Your Small Business Marketing?

by Cazbah Staff | Mar 27, 2019 | Branding, Business Strategy, Content, Content Marketing, Digital Marketing, Marketing, Niche Marketing, Retail, Sales, Social Media

  There are so many social media platforms small business can use to promote themselves online, it seems like the options are endless! Facebook, LinkedIn, Twitter, Instagram, YouTube, Quora…these are all great spaces small business can take advantage of to...

Online Form Design Best Practices for Your Small Business (2019)

by Olivia Broersma | Mar 25, 2019 | Content, Digital Marketing, Internet Marketing, Sales, Small Business, Website, Website Design

  Simply designed online forms is a key element in gaining form conversions from your website. It encourages your prospects to engage with your business to actually fill out and submit your form in the first place. To put it simply, the easier it is to fill out a...

What’s Your Small Manufacturing Business’ Value Proposition?

by Matt Smith | Mar 20, 2019 | Branding, Business Strategy, Content, Digital Marketing, Internet Marketing, Marketing, Sales, Small Business, Website

  Your Unique Value Proposition (UVP) is what separates your small manufacturing business from your competitors. It’s what makes your small business stand out. If you don’t know what’s special about your small business and you don’t proudly declare and market...

4 Reasons Google AdWords Works for Small Business

by Olivia Broersma | Mar 18, 2019 | Branding, Business Strategy, Digital Marketing, Internet Marketing, Marketing, Marketing Data, Sales, Small Business, Website

  Since Google search makes up the vast majority of web search traffic by volume, Google AdWords can return enormous results for countless search terms. Your small businesses can leverage the power of Google AdWords to increase the amount of traffic coming to...

Ecommerce Tips for Small Businesses: Prioritize User Experience

by Olivia Broersma | Feb 25, 2019 | Business Strategy, Content, Digital Marketing, eCommerce, Internet Marketing, Marketing, Retail, Sales, Small Business, Website, Website Design, Website Development

  Before stunning web images, dynamic graphics and videos, and appealing transitions, you need to prioritize user experience (UX) on your small business ecommerce website. User experience needs to be your primary focus when creating, redesigning, and updating...