by Cazbah Staff | May 16, 2018 | Branding, Business Strategy, Customer Relations, Reviews, Small Business
Taking the High Road: How to Filter Through Your Feedback Knowing how to respond to negative feedback from a customer, whether it comes in the form of online reviews, comments, emails etc, isn’t always easy to handle. If you’re dealing with...
by Olivia Broersma | Jan 19, 2018 | Buyer's Journey, Content, Content Marketing, Customer Relations, Inbound Marketing, Reviews, Sales, SEO, Small Business
Unlike the Broadway musical of the same name, the AIDA that I am referring to is not the story of the timeless love between a Nubian princess and an Egyptian prince, but rather the 4 “timeless” fundamental elements of effective marketing...
by Charles (Chaz) Broersma | Jan 5, 2018 | Business Strategy, Reviews, SEO
There’s no doubt that consumers use product and service reviews to determine which purchases they are going to make. According to BrightLocal’s Local Consumer Review Survey, getting search traffic from Google reviews is incredibly vital to your...