What Is E-E-A-T and Why Does It Matter for Your Website?

by Kennedy Parker | Jan 21, 2025 | Analytics, Blog / News, Business Strategy, Content Marketing, Digital Marketing, Google Algorithm, Google Analytics, Internet Marketing, Niche Marketing, SEO, SERP, Small Business, Website, Website Analytics, Website Design, Website Development

If you’ve come across the term “E-E-A-T” in the world of digital marketing, you might be wondering: What is E-E-A-T, and how does it impact my website? E-E-A-T stands for: Experience: The skills or knowledge someone or an organization possesses. Expertise:...

5 Internal “To Do’s” Before Your Cazbah Website Launches

by Cazbah Staff | Jan 3, 2025 | Blogging, Business Strategy, Content Marketing, Digital Marketing, eCommerce, Google Algorithm, Google Analytics, Inbound Marketing, Internet Marketing

Updating your website with Cazbah Total Internet Marketing is an exciting and important process in your effort to attract more digital leads for your business.Our website build process typically takes a few months, and during this time there are several proactive...

Why Is My Site Not Getting Organic Traffic?

by Kennedy Parker | Dec 27, 2024 | Analytics, Blog, Business Strategy, Content, Content Marketing, Google Algorithm, Google Analytics, Internet Marketing, Local SEO, SEO, Website Analytics

There are many reasons that your website may not be receiving organic traffic. Organic traffic is a crucial, cost-effective way to generate qualified leads for your business, often outperforming paid traffic in ROI. Below are some tips to help you identify and address...

3 Tips to Determine & Measure Your Small Business KPIs for 2025

by Kennedy Parker | Dec 5, 2024 | Analytics, Blog, Business Strategy, Buyer Personas, Buyer's Journey, Content Marketing, Digital Marketing, Manufacturing Marketing, Niche Marketing, Search Engine Optimization, SEO, Small Business, Website Analytics, Website Design, Website Development

With 2024 coming to a close, there is much to reflect on over the past 11  months. There have been a lot of challenges, changes, and opportunities that could have come up – and we aren’t even done with the year yet! That rasises the question – how do we...

How Can Small Businesses Use AI Content Wisely?

by Kennedy Parker | Oct 18, 2024 | Blog, Blogging, Business Strategy, Content, Content Marketing, Digital Marketing, eCommerce

The increase in AI written content is no secret to the digital marketing industry, especially for small businesses. It seems easy enough to type a prompt like “write a blog post for a small manufacturing company”, post the AI content to the website, and call it done....

Mastering Industrial Business Marketing 101: Your Guide to Success

by Cazbah Staff | Jul 2, 2024 | Analytics, Blog / News, Branding, Business Strategy, Buyer Personas, Content Marketing, Digital Marketing, Email Marketing, Google Algorithm, Google Analytics, Inbound Marketing, Internet Marketing, Leads, Marketing, Mobile Marketing, SEO, Small Business, Social Media, Website Design

Industrial Business Marketing 101 – sounds simple, but it’s easy to get lost. As a company with 22+ years in industrial specific marketing, we get it. Whether you’re a manufacturing company, a service company, or dealing in raw materials, understanding how to market...