by Dawn M. Smith | Feb 5, 2020 | Content, Marketing, Search Engine Optimization, SEO, SERP, Small Business, Website
When you Google a specific keyword, do you ever click results ranked on the third page of Google search results? I’ll bet you don’t. In fact, none of us bother looking beyond the top few results on the first page, let alone the second or third. The...
by Dawn M. Smith | Jul 10, 2019 | Business Strategy, Content, Search Engine Optimization, SEO, Website Design, Website Development
Improving the online presence of your business website while continuing to optimize it for search engines is a daunting task. It requires a thorough analysis of several Google ranking factors and important SEO metrics. The best tool to help you with this task...
by Dawn M. Smith | Apr 10, 2019 | Business Strategy, Content, Digital Marketing, Internet Marketing, Marketing, Mobile, Search Engine Optimization, SEO, Social Media, Website
Small businesses regularly adapt to new technologies in order to continue the growth of their company. Most often, businesses are learning new ways to harness the power of the internet and all it has to offer in order to grow their business. While this is true...
by Dawn M. Smith | Jan 30, 2019 | Content, Digital Marketing, eCommerce, Internet Marketing, Search Engine Optimization, SEO, Uncategorized, Website, Website Design, Website Development
If you’re a small business retailer of any kind, chances are you’ve been overwhelmed at one point or another by how to best organize your product pages. Well designed site architecture and optimized product pages are an essential piece of website user...
by Olivia Casella | Jan 21, 2019 | Branding, Business Strategy, Content, Content Marketing, Customer Relations, Digital Marketing, Internet Marketing, Marketing, Search Engine Optimization, SEO, SERP, Small Business, Social Media, Website, Website Development
Our culture values the immediate and the right now, especially in business. But unchecked, rapid small business growth can often produce disastrous results. Small businesses with an online presence are often excited to move full steam ahead with their new...
by Olivia Casella | Jan 14, 2019 | Business Strategy, Content, Internet Marketing, Manufacturing, Manufacturing Marketing, Niche Marketing, Retail, Sales, Search Engine Optimization, SEO, SERP, Small Business, Website
Rich snippets are an essential component of search engine optimization (SEO) for industrial manufacturing retailers. Rich snippets help industrial manufacturing retailer’s product, article, general web pages and search results stand out in the...