Online or On a Tractor? Digital Marketing for Small Farmers

by Dawn M. Smith | Apr 10, 2019 | Business Strategy, Content, Digital Marketing, Internet Marketing, Marketing, Mobile, Search Engine Optimization, SEO, Social Media, Website

  Small businesses regularly adapt to new technologies in order to continue the growth of their company. Most often, businesses are learning new ways to harness the power of the internet and all it has to offer in order to grow their business. While this is true...

3 Clicks Deep: The Best Website Structure for Ecommerce SEO

by Dawn M. Smith | Jan 30, 2019 | Content, Digital Marketing, eCommerce, Internet Marketing, Search Engine Optimization, SEO, Uncategorized, Website, Website Design, Website Development

  If you’re a small business retailer of any kind, chances are you’ve been overwhelmed at one point or another by how to best organize your product pages. Well designed site architecture and optimized product pages are an essential piece of website user...

3 SEO Tips for Small Business Websites You Can Use Today

by Olivia Broersma | Jan 21, 2019 | Branding, Business Strategy, Content, Content Marketing, Customer Relations, Digital Marketing, Internet Marketing, Marketing, Search Engine Optimization, SEO, SERP, Small Business, Social Media, Website, Website Development

  Our culture values the immediate and the right now, especially in business. But unchecked, rapid small business growth can often produce disastrous results. Small businesses with an online presence are often excited to move full steam ahead with their new...

Rich Snippets: The Guide to SEO for Industrial Manufacturing

by Olivia Broersma | Jan 14, 2019 | Business Strategy, Content, Internet Marketing, Manufacturing, Manufacturing Marketing, Niche Marketing, Retail, Sales, Search Engine Optimization, SEO, SERP, Small Business, Website

  Rich snippets are an essential component of search engine optimization (SEO) for industrial manufacturing retailers. Rich snippets help industrial manufacturing retailer’s product, article, general web pages and search results stand out in the search...

7 SEO and Website Design Tips for Every Small Business

by Olivia Broersma | Jan 7, 2019 | Business Strategy, Content, Content Marketing, Digital Marketing, Google Analytics, Internet Marketing, Marketing, Mobile, Search Engine Optimization, SEO, Small Business, Website, Website Design, Website Development

  You’ve probably read the story of the Tortoise and the Hare when you were a kid. If you didn’t read it, everyone at least knows the morale, “Slow and steady wins the race”. Or if you want a more modern slogan, Nike’s “Just Do...

Do Long Tail Keyword Research to Maximize Your Web Traffic

by Matt Smith | Dec 17, 2018 | Business Strategy, Content, Content Marketing, Digital Marketing, Internet Marketing, Marketing, Niche Marketing, Search Engine Optimization, SEO, SERP, Website

  Oftentimes I work with clients that have prioritized content creation on their website, but are only asking about long tail keyword research after the fact. The old days of simply plugging in a generic keyword that you want to rank for at the last minute is...