Social Media

Are LinkedIn Ads Worth It for B2B Manufacturers?

Are LinkedIn Ads Worth It for B2B Manufacturers?

How Do LinkedIn Ads Work? LinkedIn ads for manufacturing companies operate within a professional network built around job titles, industries, company size, seniority, and specific employer accounts. Unlike platforms focused on consumer interests, LinkedIn allows...

A Beginners Guide to Blogging and Content Marketing

A Beginners Guide to Blogging and Content Marketing

In the world of internet marketing, blogging and content marketing are almost synonymous terms. It’s one of the best ways to build awareness about your company, improve your organic search engine rank, and create connections with business prospects.

5 Secrets of Successful Small Business Websites

5 Secrets of Successful Small Business Websites

Small businesses have huge potential for growth and development online. There are common tell tale signs of effective websites and also of those who follow internet marketing misconceptions and myths. This article explains the 5 characteristics of successful websites:

Creating Good Content: Opportunity Knocks

Creating Good Content: Opportunity Knocks

Content marketing is your opportunity to connect to the elusive internet scroller. Creating good content is more than just slapping some words on a page and clicking the “publish page” button, it’s a meticulous skill that requires patience, research, and understanding.

11 Ways Using Social Media Will Increase Business Revenue

11 Ways Using Social Media Will Increase Business Revenue

Using social media to sell is the newest and possibly best way to increase your business’s sales revenues. But what is it exactly? It nurtures relationships to take people from sales prospects to customers, without the hard sell. Here are 10 ways social selling can increase your small business revenue:

How to Maximize Social Media Use

How to Maximize Social Media Use

In today’s modern workplace, business and social media go hand in hand. It not only allows you to quickly address customer concerns, but it also allows to you gain new customers. Social sites are great platforms that can be used to reach new sales goals in our modern economy.

Optimize Sales Using Internet Marketing

Optimize Sales Using Internet Marketing

The days of building a business and having people just show up to buy things are long gone. It takes persistent and vigorous efforts to stay on top of the game when it comes to pulling customers. The competition is stiff no matter what size business you own. Knowing...

Don’t Be Salesy When You Get Social

Don’t Be Salesy When You Get Social

Learning how to sell using social media takes finesse. Selling and social media go hand-in-hand – if handled correctly. Social media is a great way to connect with your customers, and bring in new ones. But it can also backfire and drive people away from your brand, if you push too hard to make sales.

The Importance of B2B Social Media Marketing

The Importance of B2B Social Media Marketing

Most business owners are very aware of social media marketing and the impact it has had on business to consumer marketing, so I often get asked by commercial and industrial clients whether or not B2B social media marketing is appropriate and worth their time.