The “4 Vs” of Content Marketing: Knowing Google Semantic Search

by Sue Mayo- Smith | Aug 30, 2019 | Content, Content Marketing, Digital Marketing, Marketing, Small Business, Social Media, Website Development

  There are so many content creation marketing avenues to work on and optimize your organic and paid marketing strategies, that it can sometimes seem overwhelming. Look at the big picture to see if you’re achieving your main content goals, and not focusing on...

How to Use Pinterest for Small Business Marketing

by Sue Mayo- Smith | Jul 17, 2019 | Social Media

  If you’re questioning whether marketing on Pinterest is right for your small business, you should consider these questions first: Are any of my competitors on social media? Are my competitors on Pinterest? If so, what information, images, and videos are...

Building a Facebook Business Page for Your Small Business

by Beth Ottley | May 22, 2019 | Content, Digital Marketing, Facebook, Internet Marketing, Marketing, Small Business, Social Media

  Facebook has become a common tool in helping businesses stay connected with their customers. Some smaller businesses even forego having a website entirely and have focused on building a Facebook Business page instead. Obviously, there are many benefits to...

Online or On a Tractor? Digital Marketing for Small Farmers

by Dawn M. Smith | Apr 10, 2019 | Business Strategy, Content, Digital Marketing, Internet Marketing, Marketing, Mobile, Search Engine Optimization, SEO, Social Media, Website

  Small businesses regularly adapt to new technologies in order to continue the growth of their company. Most often, businesses are learning new ways to harness the power of the internet and all it has to offer in order to grow their business. While this is true...

Should You Use Pinterest for Your Small Business Marketing?

by Cazbah Staff | Mar 27, 2019 | Branding, Business Strategy, Content, Content Marketing, Digital Marketing, Marketing, Niche Marketing, Retail, Sales, Social Media

  There are so many social media platforms small business can use to promote themselves online, it seems like the options are endless! Facebook, LinkedIn, Twitter, Instagram, YouTube, Quora…these are all great spaces small business can take advantage of to...

3 Ways to Maximize the Benefit of User Created Content

by Dawn M. Smith | Mar 6, 2019 | Business Strategy, Content, Content Marketing, Customer Relations, Digital Marketing, Small Business, Social Media

  Using user generated content (UGC) is a great way to take your small business marketing to the next level. With online ads increasing in cost and first page rank becoming harder to achieve, many businesses are using user-generated content to stay on top. And...