How to Make a Tweet Go Viral: Tweet Like the President

by Mike Ingersoll | Jul 25, 2018 | Branding, Business Strategy, Digital Marketing, Social Media, Twitter

  Regardless of where you fall on the political spectrum, no one can deny that President Trump is effective when it comes to getting noticed on social media, and especially on Twitter. His tweets get retweeted, responded to, and shared across the nation almost...

The Warren Buffett Social Media Posting Strategy

by Charles (Chaz) Broersma | Jul 23, 2018 | Branding, Business Strategy, Digital Marketing, Internet Marketing, Marketing, Social Media, Twitter

  Lately, I have been spending a considerable amount of time visiting with our customers located all over the U.S. The purpose of this “road warrior” lifestyle is twofold: first, I’ve made a commitment to personally meet with our customers, and second, I’m committed...

Why Building Links is the Easiest Way to Boost SERP Rank

by Sue Mayo- Smith | Jul 11, 2018 | Branding, Content, Digital Marketing, Internet Marketing, Link Building, Marketing, SEO, Small Business, Website, Website Development

  Whether you’re just starting out as a small business or you’re a few years in, maintaining a high, first page rank on Search Engine Results Pages (SERPs) is challenging. It’s sometimes an uphill battle to learn and then remember all the different SEO strategies to...

15 Secrets to Ensure Customer Retention and Loyalty

by Olivia Broersma | Jun 18, 2018 | Branding, Business Strategy, Customer Relations, Digital Marketing, Inbound Marketing, Marketing, Sales, Small Business

  It’s never an easy process to grab the attention of a prospect and consistently maintain customer retention and loyalty to a specific brand. However, customer retention and loyalty needs to be a top priority for marketers, or customers you worked endlessly to...

Online Branding: Why You Need a Unique Voice Online

by Charles (Chaz) Broersma | Jun 1, 2018 | Branding, Internet Marketing, Marketing, Small Business

  Your small business website is like a billboard for online searchers racing by. But unlike traditional billboards, you can’t just create your website and then expect to get traffic from it. You need to find your voice, develop your online branding techniques,...

How Internet Marketing Can Help You Build Your Marketing Network

by Dawn M. Smith | May 30, 2018 | Branding, Business Strategy, Content Marketing, Customer Relations, Digital Marketing, Internet Marketing, Marketing

  Adding a digital strategy to your internet network marketing plan can help you build an audience for your business on the web through social media, videos, content marketing, infographics, email etc. However, building the network itself goes well beyond basic online...