by Dawn M. Smith | Feb 5, 2020 | Content, Marketing, Search Engine Optimization, SEO, SERP, Small Business, Website
When you Google a specific keyword, do you ever click results ranked on the third page of Google search results? I’ll bet you don’t. In fact, none of us bother looking beyond the top few results on the first page, let alone the second or third. The top of the...
by Cazbah Staff | Dec 18, 2019 | Content, Digital Marketing, Internet Marketing, Marketing, SERP, Small Business
Every once in a while I get a customer who thinks their title tag and meta description on their website IS SEO (search engine optimization). Optimizing your title title and description is a part of SEO, but it’s so much more than that. There are plenty of other...
by Cazbah Staff | Dec 11, 2019 | Business Strategy, Digital Marketing, Google Algorithm, Internet Marketing, SEO, SERP
Everyone wants to be number one in Google search results. We work hard to compete in Google SERPs to gain coveted organic traffic and just when we think we may have the formula figured out on how to do so, Google alters their algorithm again. It seems impossible to...
by Melania Velasquez | Dec 4, 2019 | Business Strategy, Content Marketing, Internet Marketing, Marketing, SERP, Small Business
Have you ever seen an “answer box” when searching on Google? Chances are you probably have. They’re usually at the top of a search page and they provide a direct answer to the query you typed in. Answer boxes have become prime real estate in that battle for site...
by Olivia Casella | Jan 21, 2019 | Branding, Business Strategy, Content, Content Marketing, Customer Relations, Digital Marketing, Internet Marketing, Marketing, Search Engine Optimization, SEO, SERP, Small Business, Social Media, Website, Website Development
Our culture values the immediate and the right now, especially in business. But unchecked, rapid small business growth can often produce disastrous results. Small businesses with an online presence are often excited to move full steam ahead with their new...
by Olivia Casella | Jan 14, 2019 | Business Strategy, Content, Internet Marketing, Manufacturing, Manufacturing Marketing, Niche Marketing, Retail, Sales, Search Engine Optimization, SEO, SERP, Small Business, Website
Rich snippets are an essential component of search engine optimization (SEO) for industrial manufacturing retailers. Rich snippets help industrial manufacturing retailer’s product, article, general web pages and search results stand out in the search engine...
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