by Cazbah Staff | May 8, 2019 | Branding, Business Strategy, Digital Marketing, Internet Marketing, Small Business, Website, Website Design, Website Development
If you’re a start-up or a small business who’s just starting out, you may be wondering if you even need a website. The answer is a resounding “YES!”. A fully-functional and operational website is essential in today’s world. Small business just...
by Cazbah Staff | Apr 24, 2019 | Branding, Business Strategy, Digital Marketing, Internet Marketing, Marketing, Small Business
When many people think of powerful brands, they think of the big guys like Ford, Apple, or Starbucks. While these may be massive international companies, this same type of brand recognition can be achieved on a local level by your small business. The importance...
by Olivia Casella | Apr 8, 2019 | Branding, Business Strategy, Digital Marketing, Internet Marketing, Marketing, Small Business, Website
Today I want to talk about how you can start taking steps towards building your business brand identity to last. Small businesses are up against a lot of competition from both big and other small to medium sized businesses to attract and retain customers, grow...
by Cazbah Staff | Mar 27, 2019 | Branding, Business Strategy, Content, Content Marketing, Digital Marketing, Marketing, Niche Marketing, Retail, Sales, Social Media
There are so many social media platforms small business can use to promote themselves online, it seems like the options are endless! Facebook, LinkedIn, Twitter, Instagram, YouTube, Quora…these are all great spaces small business can take advantage of to...
by Matt Smith | Mar 20, 2019 | Branding, Business Strategy, Content, Digital Marketing, Internet Marketing, Marketing, Sales, Small Business, Website
Your Unique Value Proposition (UVP) is what separates your small manufacturing business from your competitors. It’s what makes your small business stand out. If you don’t know what’s special about your small business and you don’t proudly declare and market...
by Olivia Casella | Mar 18, 2019 | Branding, Business Strategy, Digital Marketing, Internet Marketing, Marketing, Marketing Data, Sales, Small Business, Website
Since Google search makes up the vast majority of web search traffic by volume, Google Ads can return enormous results for countless search terms. Your small businesses can leverage the power of Google Ads to increase the amount of traffic coming to your...