Using Websites for Small Businesses Increases Revenue

by Charles (Chaz) Broersma | Apr 13, 2018 | Internet Marketing, Marketing, Sales, Small Business, Technology, Website Development

  In the early 2000s (ages ago in Internet time) having a website for a small business meant either hiring a web development company or, assigning the task to an individual in your organization to design and develop it. With that complete, you arrived on the...

4 Small Business Reputation Management Tools

by Charles (Chaz) Broersma | Apr 11, 2018 | Business Strategy, Internet Marketing, Marketing, SEO, Small Business

  The reputation of any small business can mean the difference between a booming business based on satisfied customer referrals or, a going-out-of-business sign on the door because of the impact of negative word-of-mouth or bad publicity. Reputation management on the...

11 On Page SEO Factors You Need to Pay Attention To

by Olivia Broersma | Apr 9, 2018 | Business Strategy, Content, Digital Marketing, Internet Marketing, Landing Page, Marketing, SEO

  The point of having an internet presence is to help and educate searchers on your business, your topic, or your industry. But, before your content can reach out to a viewer, they need to be able to find your content page. That’s where on page SEO factors come into...

How to Increase Page CTR (The Little Things You Forgot to Do)

by Matt Smith | Apr 4, 2018 | Content, Digital Marketing, Internet Marketing, Marketing

  How many times have you received an email promising increased search engine rankings for your website in the last month? If you dig through your spam folder you’ll probably find at least a handful. The main question is how to increase page CRT? The answer can be a...

5 Good Employee Skills I Learned (From Baseball)

by Olivia Broersma | Apr 2, 2018 | Business Strategy, Digital Marketing, Employees, Marketing

  I’m a baseball fan and I have been all my life. From little league through high school, I’ve played a variety of positions, everything from catcher to outfield. There’s something about the mental aspect of how the plays and strategy come together...

How to Succeed in Your Small Business Niche

by Olivia Broersma | Mar 26, 2018 | Business Strategy, Customer Relations, Marketing, Niche Marketing

  Go Deep, not Wide   Starting and then sustaining a small business in today’s global market isn’t easy. In fact, if you’ve successfully gotten your business off the ground and kept it alive for a year or more, applaud yourself. You’ve done something that many others...