by Matt Smith | Feb 13, 2019 | Business Strategy, Content Marketing, Digital Marketing, Internet Marketing, Marketing, Small Business, Social Media, Twitter
According to Omnicore.com, there are 69 million Twitter users in the United States alone. On top of that, 85% of small to medium-sized businesses use Twitter as a customer service platform. Social media is a part of our culture in a big way and all the top big...
by Olivia Casella | Jan 21, 2019 | Branding, Business Strategy, Content, Content Marketing, Customer Relations, Digital Marketing, Internet Marketing, Marketing, Search Engine Optimization, SEO, SERP, Small Business, Social Media, Website, Website Development
Our culture values the immediate and the right now, especially in business. But unchecked, rapid small business growth can often produce disastrous results. Small businesses with an online presence are often excited to move full steam ahead with their new...
by Cazbah Staff | Jan 16, 2019 | Blogging, Content, Content Marketing, Digital Marketing, Internet Marketing, Small Business
Web images. Everyone needs ‘em, but not everyone knows where to find them. If you’re not actually going out and creating your own photographs or digital images, you fall into the category of most small business websites, searching for good quality, but cheap images...
by Dawn M. Smith | Jan 9, 2019 | Buyer's Journey, Content, Content Marketing, Customer Relations, Inbound Marketing, Internet Marketing, Marketing, Small Business, Website Design, Website Development
Your customers want to have in-depth, informative conversations and interactions with you and your business. What they don’t want is to become another faceless customer in your contact list. This is where inbound marketing website design comes into play. In...
by Olivia Casella | Jan 7, 2019 | Business Strategy, Content, Content Marketing, Digital Marketing, Google Analytics, Internet Marketing, Marketing, Mobile, Search Engine Optimization, SEO, Small Business, Website, Website Design, Website Development
You’ve probably read the story of the Tortoise and the Hare when you were a kid. If you didn’t read it, everyone at least knows the morale, “Slow and steady wins the race”. Or if you want a more modern slogan, Nike’s “Just Do...
by Matt Smith | Dec 17, 2018 | Business Strategy, Content, Content Marketing, Digital Marketing, Internet Marketing, Marketing, Niche Marketing, Search Engine Optimization, SEO, SERP, Website
Oftentimes I work with clients that have prioritized content creation on their website, but are only asking about long tail keyword research after the fact. The old days of simply plugging in a generic keyword that you want to rank for at the last minute is...