How to Find the Right Content to Post on Social Media Platforms

by Beth Ottley | Aug 14, 2019 | Content, Facebook, Twitter

   As a marketer, there is an ever increasing amount of channels and platforms available to display your content on. But, it’s not always easy to find the correct content for each different social media platform.     One of the most popular (and most effective)...

How to Setup a Twitter Account for Your Small Business

by Matt Smith | Feb 13, 2019 | Business Strategy, Content Marketing, Digital Marketing, Internet Marketing, Marketing, Small Business, Social Media, Twitter

  According to Omnicore.com, there are 69 million Twitter users in the United States alone. On top of that, 85% of small to medium-sized businesses use Twitter as a customer service platform. Social media is a part of our culture in a big way and all the top big...

How to Measure Social Media ROI

by Guest Post | Dec 3, 2018 | Business Strategy, Digital Marketing, Facebook, Instagram, Internet Marketing, Marketing, Marketing Data, Sales, Social Media, Twitter

  A marketing campaign’s social media return on investment (ROI) is one of the most frequently debated subjects in the digital marketing world. Why? Mainly because social media ROI is different for every business, so there’s not one agreed upon definition. From...

How to Make a Tweet Go Viral: Tweet Like the President

by Cazbah Staff | Jul 25, 2018 | Branding, Business Strategy, Digital Marketing, Social Media, Twitter

  Regardless of where you fall on the political spectrum, no one can deny that President Trump is effective when it comes to getting noticed on social media, and especially on Twitter. His tweets get retweeted, responded to, and shared across the nation almost...

The Warren Buffett Social Media Posting Strategy

by Charles (Chaz) Broersma | Jul 23, 2018 | Branding, Business Strategy, Digital Marketing, Internet Marketing, Marketing, Social Media, Twitter

  Lately, I have been spending a considerable amount of time visiting with our customers located all over the U.S. The purpose of this “road warrior” lifestyle is twofold: first, I’ve made a commitment to personally meet with our customers, and second, I’m...

How to Maximize Social Media Use

by Olivia Broersma | Dec 18, 2017 | Content, Content Marketing, Facebook, LinkedIn, Social Media, Twitter

  In today’s modern workplace, business and social media go hand in hand. It not only allows you to quickly address customer concerns, but it also allows to you gain new customers. Social sites are great platforms that can be used to reach new sales goals....