Olivia Casella
Olivia is the newest member of the Cazbah team! Although she's new, she's been around small businesses all of her life. As the content marketing manager for Cazbah, Olivia knows what it takes to be successful on the Web. Her job is to ensure that a steady stream of relevant, high value content is being regularly produced and distributed to our customers, community members and prospects.
by Olivia Casella | Jun 17, 2022 | Content Marketing, Sales, SEO, Small Business
I’ve been working in the Content Marketing field for a few years now and more and more I see small business owners struggling to juggle all their demands and determine what is actually a priority for their website. The bottom line is, content marketing is important...
by Olivia Casella | Sep 20, 2021 | Content Marketing, Digital Marketing, Internet Marketing, Small Business, Social Media, Twitter
Twitter is an increasingly popular platform that businesses are taking advantage of. In fact, 82% of B2B content marketers used Twitter for organic content marketing in the last 12 months, according to Hootsuite. If you already have a twitter account created for your...
by Olivia Casella | Apr 3, 2020 | Business Strategy, Digital Marketing, Internet Marketing, Marketing, News, SBA - Small Business Administration, Small Business, Website, Website Development
As we head into four more weeks of the COVID-19 crisis, businesses everywhere, but especially small businesses, are feeling the pressure. Across the country and the world, small businesses are facing hard decisions when it comes to lay-offs, paying the bills, reduced...
by Olivia Casella | Mar 25, 2020 | Digital Marketing, Internet Marketing, Marketing, Sales, Small Business, Website
In this time of uncertainty in our country, it’s imperative that small business owners take the necessary steps to “crisis-proof” their businesses. The Corona virus scare is taking a toll on businesses large and small. With mandatory closings and mandatory work from...
by Olivia Casella | Nov 18, 2019 | Content, Content Marketing, Digital Marketing, Marketing, Small Business, Website
Have you ever been pulled into a conversation with someone who just drones on and on with their story with no end in sight? You’ve given your customary “uh huhs” and “wow, that’s crazy”, but they just keep on talking. So, you zone...