by Matt Smith | Feb 13, 2019 | Business Strategy, Content Marketing, Digital Marketing, Internet Marketing, Marketing, Small Business, Social Media, Twitter
According to Omnicore.com, there are 69 million Twitter users in the United States alone. On top of that, 85% of small to medium-sized businesses use Twitter as a customer service platform. Social media is a part of our culture in a big way and all the top big...
by Charles (Chaz) Broersma | Feb 11, 2019 | Business Strategy, Digital Marketing, Internet Marketing, Marketing, Small Business
Although the principle seems easy enough, Pay Per Click (PPC) advertising isn’t always easy to understand. A lot of new and long term small business alike don’t really know where to start when deciding to implement a PPC strategy. For some specialty...
by Cazbah Staff | Feb 6, 2019 | Business Strategy, Customer Relations, Internet Marketing, Marketing, Small Business
Many years ago, I was a public policy major at Syracuse University. One of the most important disciplines in that major was conducting scientific surveys on public opinion. Giving surveys was not a glamorous or very enjoyable part of my studies. It was,...
by Olivia Casella | Jan 28, 2019 | Business Strategy, Content, Digital Marketing, Instagram, Internet Marketing, Marketing, Small Business, Social Ads, Social Media
Instagram has been silently taking over the social scene the past few years. With the growing number of active users, and inherent beauty of the platform, more and more businesses are starting to take advantage. However, Instagram for small business...
by Olivia Casella | Jan 14, 2019 | Business Strategy, Content, Internet Marketing, Manufacturing, Manufacturing Marketing, Niche Marketing, Retail, Sales, Search Engine Optimization, SEO, SERP, Small Business, Website
Rich snippets are an essential component of search engine optimization (SEO) for industrial manufacturing retailers. Rich snippets help industrial manufacturing retailer’s product, article, general web pages and search results stand out in the...