by Cazbah Staff | Mar 28, 2018 | Content, Content Marketing, Google Algorithm, Internet Marketing, SEO, Website Design
Where does your website rank in the search engine results pages (SERPs) for the pages that are most important to you and your customers? If it’s not on the first page, you should rethink your SEO SERP ranking strategy. According to a study by Chitka,...
by Charles (Chaz) Broersma | Mar 16, 2018 | Blog, Marketing, Sales, Small Business, Social Media, Technology
Content marketing is your opportunity to connect to the elusive internet scroller. Creating good content is more than just slapping some words on a page and clicking the “publish page” button, it’s a meticulous skill that requires patience,...
by Olivia Casella | Jan 19, 2018 | Buyer's Journey, Content, Content Marketing, Customer Relations, Inbound Marketing, Reviews, Sales, SEO, Small Business
Unlike the Broadway musical of the same name, the AIDA that I am referring to is not the story of the timeless love between a Nubian princess and an Egyptian prince, but rather the 4 “timeless” fundamental elements of effective marketing...
by Dawn M. Smith | Jan 10, 2018 | Analytics, Blogging, Content, Content Marketing, Inbound Marketing, SEO
The methods of gaining and converting customers has changed dramatically over the years. Outbound marketing is gone and inbound marketing is the new king. In other words, pushing your products and services to someone, even if you don’t know...
by Olivia Casella | Dec 11, 2017 | Analytics, Content, Google Analytics, Internet Marketing, Search Engine Optimization, SEO, Website Analytics, Website Development
SEO, or Search Engine Optimization, is a term that is frequently heard but not always understood. Many business owners understand that it’s something they need for their website, but they don’t necessarily know how to implement it. It’s...