by Cazbah Staff | Jun 19, 2019 | Business Strategy, Content Marketing, Digital Marketing, Internet Marketing, Marketing, Small Business
Digital marketing techniques can be effective and will bring high returns when implemented effectively. Over the years, digital marketing has evolved and become increasingly important in order to reach your audience online. Businesses utilizing current...
by Charles (Chaz) Broersma | Jan 4, 2019 | Business Strategy, Marketing, Sales, Small Business, Social Media
Like most great principles, the importance of integrity in business gets a lot of lip-service, but it’s seldom a true way of life, especially on the Internet. We have tuned ourselves to distrust what we read and see because frankly, so much of it is spin...
by Charles (Chaz) Broersma | Nov 12, 2018 | Business Strategy, Buyer Personas, Marketing, Sales, Small Business
Get comfortable with saying “No”, it just might just be the best way to attract (the right) customers to your small business. It can be the most important word in your small business vocabulary. One of the most predominant issues that small...
by Olivia Broersma | Sep 24, 2018 | Digital Marketing, Internet Marketing, Marketing, Mobile, Mobile Marketing, Mobile Search, SEO, SERP, Voice Search
Voice Search is rapidly becoming a major form of internet search. But how can you optimize your website and web pages to make sure you appear in a spoken result? Is SEO dying, is it time to move on? Well, yes and no. Let’s break it down. ...
by Cazbah Staff | Jul 20, 2018 | Internet Marketing, Sales, Small Business, Social Media, Technology, Video Marketing
Online video marketing is a popular marketing option for many businesses. Until recently, I have always been a bit cautious because of the time and cost of producing online videos versus the benefit received from such a marketing activity. In the last...