by Matt Smith | Jul 24, 2019 | Content, Facebook, Home Page, Internet Marketing, Landing Page, Mobile Search, Small Business, Video Marketing, Website, Website Design, Website Development
Once upon a time, your homepage was the starting point for all your customers. They got your URL from a business card, in an email, or from a friend. A quick search online would bring them to your website homepage. It was the front door to your business online....
by Cazbah Staff | Jun 19, 2019 | Business Strategy, Content Marketing, Digital Marketing, Internet Marketing, Marketing, Small Business
Digital marketing techniques can be effective and will bring high returns when implemented effectively. Over the years, digital marketing has evolved and become increasingly important in order to reach your audience online. Businesses utilizing current...
by Matt Smith | Jun 12, 2019 | Branding, Digital Marketing, Internet Marketing, Marketing, Small Business, Website
Once in awhile, I have clients who ask about changing their website domain name and rebranding their small business. In most situations, I wouldn’t recommend changing the domain name of an established site, particularly if the majority of your traffic is...
by Dawn M. Smith | Jun 10, 2019 | Business Strategy, Buyer Personas, Google Analytics, Internet Marketing, Marketing, Small Business, Website
Do you really know your customer? Why did they purchase or seek services from you? Do you have any hard data to support this? Most of you can make an assumption about who your customer is based on location and buying habits. While this information is...
by Cazbah Staff | Jun 5, 2019 | Business Strategy, Digital Marketing, Internet Marketing, Marketing, Small Business, Website
We all love free stuff…especially if it’s valuable to us. And I would argue that small business owners and entrepreneurs love free, time saving tools most of all. Especially if those tools allow them to be more productive, efficient, and save money...