by Matt Smith | Dec 17, 2018 | Business Strategy, Content, Content Marketing, Digital Marketing, Internet Marketing, Marketing, Niche Marketing, Search Engine Optimization, SEO, SERP, Website
Oftentimes I work with clients that have prioritized content creation on their website, but are only asking about long tail keyword research after the fact. The old days of simply plugging in a generic keyword that you want to rank for at the last minute is...
by Charles (Chaz) Broersma | Sep 17, 2018 | Blog, Internet Marketing, SEO
Search Engine Optimization (SEO) is important because without it, your website may never get in front of the people who need to see it. However, for businesses in industries outside of marketing, understanding SEO can be confusing and many marketing companies...
by Cazbah Staff | Sep 10, 2018 | Content, Content Marketing, Digital Marketing, Internet Marketing, Search Engine Optimization, SEO
Over the years, SEO has changed and evolved dramatically. We’ve seen SEO ranking techniques dominate and fade away, while other come to take center stage. Gurus, marketing leaders, and top internet brands have all published article upon article on the best SEO...
by Charles (Chaz) Broersma | May 25, 2018 | Blog, Business Strategy, Content, Content Marketing, Digital Marketing, Internet Marketing
Content is king. Ok great, but many small businesses still aren’t publishing content, regardless of how much emphasis is placed on it. A major reason for this is a lack of understanding content marketing, what content actually is, and the lack of an...
by Cazbah Staff | Apr 18, 2018 | Google Algorithm, Internet Marketing, Local SEO, Marketing, SEO
Search engine optimization (SEO), which is considered by many online marketing specialists to be a rather generic strategy, is facing new challenges in the age of personalization. As the modern online consumer begins to demand more personalized service from the...