by Dawn M. Smith | Aug 8, 2018 | Blog, Blogging, Business Strategy, Content, Content Marketing, Digital Marketing, Facebook, Internet Marketing, Marketing, Small Business, Social Media
There is disagreement over how often to post on social media and business websites. Some say, the more you post, the better chance they’ll find you. Other’s stick to the saying “less is more”. However, one belief every good marketer has...
by Charles (Chaz) Broersma | May 25, 2018 | Blog, Business Strategy, Content, Content Marketing, Digital Marketing, Internet Marketing
Content is king. Ok great, but many small businesses still aren’t publishing content, regardless of how much emphasis is placed on it. A major reason for this is a lack of understanding content marketing, what content actually is, and the lack of an...
by Charles (Chaz) Broersma | May 11, 2018 | Blog, Internet Marketing, Small Business, Social Media
Videos are a great way to differentiate your business and stand out among your competitors online. YouTube is no longer regarded as just an entertainment site, it has grown into an invaluable business resource. With some time and creativity, your videos can open new...
by Charles (Chaz) Broersma | Mar 16, 2018 | Blog, Marketing, Sales, Small Business, Social Media, Technology
Content marketing is your opportunity to connect to the elusive internet scroller. Creating good content is more than just slapping some words on a page and clicking the “publish page” button, it’s a meticulous skill that requires patience,...
by Olivia Casella | Mar 12, 2018 | Blog, Blogging, Content, Content Marketing, Internet Marketing
Everyone says you need to blog. They tell you to start writing articles and useful content for your website. But, what they don’t tell you is how to write a good article or where to go to learn article writing. For many of us, composing a well-rounded...
by Olivia Casella | Dec 22, 2017 | Blog, Blogging, Content
Writing a memorable headline matters if you want to boost traffic and gain conversions. For any website, these key metrics indicate success in both the short and long term. If you want to improve your click-throughs and gain conversions, you need to start by...