eCommerce

Cazbah eCommerce Stores Include:

Hosted Web Store – As part of your website we also host your ecommerce system. This allows you to store and report on your ecommerce transactions. If you have a large product database we recommend you consider our dedicated server to ensure top performance and an excellent customer experience.
Product Management Tool – Updating prices, product images, product descriptions, item numbers, shipping and other important information about your website products is very important. The Cazbah ecommerce system allows you do this with an easy to use tool. As part of the Cazbah Advanced and Ultimate programs your dedicated Internet Marketing Consultant will assist you when you need to make updates to your product database.
Merchant Gateway Integration – Your merchant gateway allows you perform secure PCI DSS compliant credit card transactions. It is important for you to provide a shopping experience that protects your customer’s credit cards from being stolen. The shopping cart technology and merchant gateway integration allows your customers to shop with confidence know that their credit card information is secure. For the best credit card rates and customer service we recommend using our credit card processing partner First Capital Payments.
Shipping Integration – Getting shipping costs right can be the difference between making money or losing money on an online transaction. Our shipping modules allow you to provide real-time shipping quotes for each transaction. Our modules support UPS, FedEx, and USPS.
Tax Charts – With all the potential sales tax changes in our future it is important to have an ecommerce system that can adapt to those changes. Right now the sales tax nexus defines tax collection happening when your business has a connection or presence in a particular state. The Cazbah ecommerce system allows you to charge taxes state level down to the zip-code by simply checking a box. The system also maintains automatic updates to the tax charts so you are always charging the right amount of taxes on your transactions.
Shopping Cart – The typical shopping cart abandonment rate for online retail stores is 60%. If your shopping cart is hard to understand, too many steps, or doesn’t function properly you can expect that to go a lot higher. The Cazbah eCommerce shopping cart is designed to be approximately three easy steps. Cart – Address/Shipping – Payment. Keep it simple and efficient to get the highest conversions for your online sales.
Visibility – Internet Marketing – Once you have a fully functional eCommerce website it is time to give that site visibility on the internet. That is where Search Engine Optimization, and Internet Marketing come into play. Use the powerful SEO tools that come with your Cazbah website or work with your Cazbah Internet Marketing consultant to give your site the maximum visibility with the right customers to increase your online and offline sales.

Features included in your Cazbah eCommerce store are:

Customizable to your needs
Secure transaction processing 128-bit Secure Socket Layer (SSL)
PCI-DSS Compliant transaction processor
Product search functionality
Automatic tax calculation
Variety of payment methods
Order notification
Assistance setting up online processors
Inventory Management
Product reviews and ratings

Shipping integration with UPS, FedEx, and USPSGoogle Search Ratings Support
Member pricing and discounts
Coupon and discount manager

Email opt in at checkout
Search Engine Optimization
Customer login
Order history
“Click to enlarge” image functionality

eCommerce Articles by Cazbah

Crafting Email Subject Lines That Inspire Action

by Olivia Broersma | Aug 13, 2018 | Business Strategy, Content, Email Marketing, Email Open Rate, Internet Marketing

When sending any marketing email the first hurdle that stands between you and your recipient is one small barrier- the email subject line. Many people don’t fully realize the power and impact the subject line of an email has on recipients. But, how do you craft a professional subject line that connects?

Quality vs Quantity: How Often to Post on Social Media

by Dawn M. Smith | Aug 8, 2018 | Blog, Blogging, Business Strategy, Content, Content Marketing, Digital Marketing, Facebook, Internet Marketing, Marketing, Small Business, Social Media

There is disagreement over how often to post on social media and business websites. Some say the more you have the better chance they’ll find you, and other’s stick to the saying “less is more”. However, one belief every good marketer has in common is that all content published must be of good quality.

How to Get Your Customers to Make Their Payments on Time

by Olivia Broersma | Aug 6, 2018 | Business Strategy, Customer Relations, Finance, Sales, Small Business

Receiving late payments can be devastating for small business and it can be tricky to know how to collect late payments from customers. Small business owners depend on timely payments to keep their business alive and growing, every payment matters.

The Procrastinator’s Guide to Prioritizing Work

by Charles (Chaz) Broersma | Aug 3, 2018 | Business Strategy, Internet Marketing, Small Business, Time Management

Our clients gain success, and my small business grows, because we do stuff… ‘every day’. Defining priority can be difficult, especially when every task has a sense of urgency tied to it. But, here are some general rules to use when defining what’s “most important” in your workday:

Your Traffic is Declining for These 3 Reasons…

by Mike Farney | Aug 1, 2018 | Business Strategy, Customer Relations, Digital Marketing, Internet Marketing, Marketing, Small Business, Website Design, Website Development

Maintaining steady web traffic is an uphill battle. It seems every time you’ve got the formula figured out, a Google update occurs that throws your process to get website traffic for a loop. Here are the 3 main reasons you’re losing visitor traffic and how to fix it!

5 Tips on Content Generation for Small Business Websites

by Charles (Chaz) Broersma | Jul 30, 2018 | Business Strategy, Content, Content Marketing, Digital Marketing, Internet Marketing

The challenge for many small businesses is finding the resources of content generation. Luckily for your customers, you already have that meaningful information. Start looking for the content in your own company! Here are some tips to start the ball rolling on your content generation strategy:

How Cazbah Got it’s Name

by Olivia Broersma | Jul 27, 2018 | Branding, Digital Marketing, Internet Marketing, Small Business

Maybe the name Cazbah sounds familiar to you for some reason, but I promise you the business wasn’t simply named after a song or movie reference. A lot of research and development went into naming the business as it’s known today.

So, how’d Cazbah get it’s name? Stay tuned.

The Warren Buffett Social Media Posting Strategy

by Charles (Chaz) Broersma | Jul 23, 2018 | Branding, Business Strategy, Digital Marketing, Internet Marketing, Marketing, Social Media, Twitter

Apart from the companies he owns that are active on social media, Buffett also has his own personal accounts as well. But, what’s unique about Warren Buffett’s social media presence is that it’s slim. Buffett’s social media posting strategy is divergent from the norm.

How to Get Started With Online Video Marketing Today

by Mike Farney | Jul 20, 2018 | Internet Marketing, Sales, Small Business, Social Media, Technology, Video Marketing

Online video marketing is a popular marketing option for many businesses. You don’t have to be a fancy director with a whole video production team to make a quality video anymore. The average Joe now has the tools and abilities to use this medium to kindle their marketing campaigns back to new life.

How to Use Google Search Console to Boost Your Traffic

by Matt Smith | Jul 18, 2018 | Business Strategy, Digital Marketing, Google Analytics, Internet Marketing, Key Performance Indicators, Marketing Data, Website Analytics

If you’re going to make it online, you need to make sure your optimizing your website for valuable keywords. But, where most people start to fall off is checking the effectiveness of their keywords. Are your pages being found under the keywords you chose to optimize for? Do you know how to use Google Search Console?

Garth H McDonald

18:47 06 Dec 17

In today's digital age, sometimes it hard to know where to begin when searching digital solutions such as websites and marketing. Cazbah set themselves apart in some key factors. Taking the time, after a very difficult with a different company we had very specific goals. We shared these goals with our final three candidates. Chaz was the only one that took the time to respond to each goal with specific details on how to meet those. The served us before we were customers. We were in desperate need of High-Resolution Logo's. Mentioning it to Cazbah, they were more than happy to assist us in an extremely quick time frame, at an unbelievable price. Lastly, they delivered on their promises. Its hard to say everything, but I am been impressed at every turn on the quality of service we have been provided. We look forward to our continued partnership and hope that you will too!

Tom Stortz

20:56 12 Dec 17

We have been with Cazbah for over 7 years and they provide us the web based tools for our small business to compete and grow. With their guidance, and our drive to succeed, the relationship continues to get stronger as the years go on. I've not once questioned their professionalism and trust their wisdom from all of their experience. They provide the backbone for our web growth. I would recommend them to small businesses who are looking to get support moving to a more e-commerce company.

Roland Vollman

21:51 06 Dec 17

We have been with Cazbah for 9 years and are quite pleased with their knowledge of the web & was does & does not work. Everyone on the Cazbah team is knowledgeable as well as approachable. We will probably staying with Cazbah for the next few years at least.

Cate Bell

22:46 12 Dec 17

As one of Cazbah's early e-commerce clients we have grown our on-line business and continue to benefit from the team's knowledge, expertise and specific recommendations for driving sales. One of the most beneficial points is their dedicated account manager structure so that at least one experienced professional learns the ins and outs of your business and your web site, features and SEO efforts which means a fast response time when things need to be addressed. Hosting / server reliability have improved over time to be extremely reliable and the rare glitch is quickly addressed and resolved.

Dean Davis

23:24 14 Dec 17

Chaz and his staff are GREAT. Been with this company for going on 10 years. Yes we have had a couple of bumps in the road. No issue though, you call the owner directly and its fixed just like that. They do what they say and then some. A great resource for myself and my company. We keep in constant communication, share ideas and create great results.

Stef Cappel

15:49 19 Dec 17

Our family-owned-and-operated stores have been in business since 1945. Our evolution to include internet services began in 2004. We started working with Cazbah in 2009 and have remained a customer ever since. As in any long-term relationship, there have been a few bumps, but we are thrilled with the service we receive from Jeff and his team. Jeff acts proactively to ensure our site is safe, functional, and profitable and is always willing to respond to issues in a timely manner. I feel like we are a priority for him, even though I know he has many plates to spin! The 5-star rating is based on service, cost, and the return we see on this investment.

Showmark LLC

15:14 22 Jan 18

Cazbah has become a key part of our Marketing Team. Their professionals are always on top of the ever changing requirements and methods needed to have an effective online presence. They constantly give us new ideas for our website and push us into other social media campaigns with positive results that are reflected in our sales.

Phil Roser

17:10 20 Mar 18

Cazbah has been doing and awesome job for us. Mike Ingersoll is great to work with and he knows his stuff and gets it done.

eCommerce

Cazbah eCommerce Stores Include:

Features included in your Cazbah eCommerce store are:

eCommerce Articles by Cazbah

Pin It on Pinterest