Cazbah Named Better Business Bureau of Upstate New York Torch Awards for Ethics – 2025 Winner

BBB for Ethics Winner

April 2025 – Cazbah selected as a Better Business Bureau of Upstate New York Torch Awards for Ethics – 2025 Winner.

Cazbah is thrilled to announce its selection as a Better Business Bureau of Upstate New York Torch Awards for Ethics – 2025 Winner in the mid-size for profit company category. According to the Better Business Bureau, “The BBB Torch Awards for Ethics honors organizations whose leaders demonstrate a high level of personal character, ensure that the organization’s practices meet the highest standards of ethics, and consequently generate trust with its customers and the community. The Torch Award embodies BBB’s mission of advancing business trust.”

The BBB of Upstate New York Torch Award for Ethics is an annual award with rigorous application requirements designed to highlight businesses and organizations dedicated to ethical practices in various categories including character, culture, customers, and community. Applicants are required to create comprehensive, written content detailing their personal, team’s, or organization’s commitment to those ethical category standards and provide detailed examples of how those standards are fostered, met, and prioritized within their organization.

At Cazbah, our passion is helping small companies succeed in the face of what sometimes seems like insurmountable odds. There is a tremendous need to support these small businesses, which are doubly challenged when it comes to using the Internet to generate more, better-qualified leads and sales. The significant amounts of money they’ve spent on a host of advertising and marketing options haven’t delivered on their promises, and they don’t always have the resources to hire qualified in-house talent.

Small businesses as a group are America’s biggest innovators, importers, exporters, tax payers and job creators. They generate more than half of all U.S. private payrolls and create more than half of our country’s non-farm gross domestic product (GDP). In our way of thinking, that makes them the majority. Unfortunately, small businesses are not given the respect and support they deserve for providing such a valuable service to our economy. We intend to change that!

“Cazbah is deeply honored to receive the 2025 BBB Torch Award for Ethics, a recognition that reflects our unwavering commitment to our core values of Progress, Accountability, Creativity, Excellence, Integrity, and Transparency: PACE-IT. For more than two decades, we have prioritized these principles in every aspect of our business, striving to foster trust and deliver exceptional service to our customers and community. It is by God’s grace that we have accomplished what we have. This award reinforces our dedication to ethical practices and our belief that business success should always align with strong moral standards,“ said Charles Broersma, CEO of Cazbah.

Want to learn more about Cazbah’s commitment to our core values? Check out our About Us page!