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15 Ways Small Business Can Build Brand Value on the Web

  As a small business, building brand value and awareness should be at the top of your to-do list. You may not have the advertising budget of a global corporation, but you can still create value for your brand by being consistent and following these simple...

Why Your Home Page Is Broken And What You Can Do To Fix It

Once upon a time, your home page was the starting point for all your customers. They got your URL from a business card, in an email, or from a friend. A search online would bring them there. It was the front door to your business online. Providing information about...

5 Ways To Turn Big Data Into Marketing Data

  The Internet and social media have permanently changed the way business is conducted. Companies, both large and small, are now moving away from the old interruptive advertising model to a content marketing model.   When businesses focus on creating valuable content,...

10 Shocking Truths about B2B Internet Marketing

  Internet marketing has come a long way in a very short period of time. Today, marketing your business requires a well-thought-out strategic approach in order to stay ahead of your competition.   Applying a haphazard approach to your internet marketing efforts will...

Create A Marketing Map That Drives Conversion

  Implementing a new digital marketing campaign can be both exciting and worrisome.  This is where having a marketing map comes in!   Will it work? What kind of reaction can you expect from customers? Will the Return On Investment (ROI) make it worthwhile? All of...

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