by Matt Smith | Sep 26, 2018 | Analytics, Business Strategy, Digital Marketing, Google Analytics, Internet Marketing, Marketing, Website Analytics
The key to maintaining a successful and growing business is to understand and then connect with your target audience. But once you develop buyer personas, send out surveys, and have face to face meetings, how do you specifically interact with specific groups of...
by Cazbah Staff | Sep 19, 2018 | Analytics, Digital Marketing, Google Analytics, Internet Marketing, Website, Website Analytics, Website Design, Website Development
According to codeinwp.com, WordPress is currently the most popular CMS in the world. And, WordPress offers 50,000+ downloadable plug-ins that can be added to web pages with more being added every day. Clearly this is a popular system with a strong following. We...
by Matt Smith | Jul 18, 2018 | Business Strategy, Digital Marketing, Google Analytics, Internet Marketing, Key Performance Indicators, Marketing Data, Website Analytics
If you’re going to make it online, you need to make sure you’re optimizing your website for valuable keywords. That’s no big surprise. But, where most people start to fall off is checking the effectiveness of their keywords. Are your pages being found under the...
by Cazbah Staff | Jul 6, 2018 | Internet Marketing, Website Analytics
Remember the late 90s TV commercial where a group of employees are standing around a computer, turn on their e-commerce web site for the first time and orders immediately start to pour in? So many in fact they don’t know how they are going to fulfill all those...
by Olivia Casella | Mar 5, 2018 | Business Strategy, Content, Content Marketing, Digital Marketing, Google Analytics, Inbound Marketing, Internet Marketing, Link Building, Marketing Data, Sales, SEO, Small Business, Social Media, Website, Website Analytics, Website Design, Website Development
In a small business, every penny counts. If you’re an entrepreneur, you undoubtedly have had to make financial sacrifices in order to fund your business and pay all the bills that go with it. When you decide to start your own business, there’s a lot of...
by Olivia Casella | Dec 11, 2017 | Analytics, Content, Google Analytics, Internet Marketing, Search Engine Optimization, SEO, Website Analytics, Website Development
SEO, or Search Engine Optimization, is a term that is frequently heard but not always understood. Many business owners understand that it’s something they need for their website, but they don’t necessarily know how to implement it. It’s...