Branding

What Is Cazbah & How Did We Get Our Start?

What Is Cazbah & How Did We Get Our Start?

What is a "Cazbah"? We get asked all the time, “Where did you guys come up with the name Cazbah?” It certainly wasn’t something that we just stumbled upon. We put quite a bit of research and thought into our brand, which is what good branding requires. First, we...

How to Get Started With PPI and PPC Ad Campaigns

How to Get Started With PPI and PPC Ad Campaigns

Over the years, Pay-Per-Click (PPC) advertising on Google has become increasingly popular, and has been effective for many businesses. But, PPC campaigns are not the only option out there. Pay Per Impression (PPI) ads are still a relevant way to attract traffic to...

How to Implement Simple and Clean Website Design

How to Implement Simple and Clean Website Design

Implementing a simple, clean website design is critically important for a modern day small business. It can be too easy to lose prospects and customers in the details, rather than bringing them smoothly along the funnel. Take a look at the article below to learn some...

4 Ways Branding is Important for Small Businesses

4 Ways Branding is Important for Small Businesses

The importance of small business branding cannot be overstated. What message are you sending to your target audience? Let’s break down some easy ways you can develop a solid brand for your small business that will get your target audience talking!

Building Your Small Business Brand from Scratch

Building Your Small Business Brand from Scratch

Today I want to talk about how you can start taking steps towards building your business brand identity to last. If you’re a business just starting out or you’re looking to refresh your image, keep reading! We’ve got some tips and best practices you may not have thought about.

Should You Use Pinterest for Your Small Business Marketing?

Should You Use Pinterest for Your Small Business Marketing?

Pinterest isn’t new to the social media scene, but many small retail businesses are still undecided if using Pinterest for small business marketing is worth the effort. That’s a fair question and it’s definitely a question you should be asking. Pinterest could be the social media platform you’ve been looking for to marketing your small retail business!

4 Reasons Google Ads Works for Small Business

4 Reasons Google Ads Works for Small Business

Google AdWords works for small business! AdWords increases a small business’ ability to rank well, gain web traffic, target specific searchers and so much more! In this article, I’ll give you four reasons why Google AdWords works for small businesses and then some tips to help you start!