Olivia Casella
Olivia is the newest member of the Cazbah team! Although she's new, she's been around small businesses all of her life. As the content marketing manager for Cazbah, Olivia knows what it takes to be successful on the Web. Her job is to ensure that a steady stream of relevant, high value content is being regularly produced and distributed to our customers, community members and prospects.
by Olivia Casella | Mar 25, 2019 | Content, Digital Marketing, Internet Marketing, Sales, Small Business, Website, Website Design
Simply designed online forms is a key element in gaining form conversions from your website. It encourages your prospects to engage with your business to actually fill out and submit your form in the first place. To put it simply, the easier it is to fill out a...
by Olivia Casella | Mar 18, 2019 | Branding, Business Strategy, Digital Marketing, Internet Marketing, Marketing, Marketing Data, Sales, Small Business, Website
Since Google search makes up the vast majority of web search traffic by volume, Google Ads can return enormous results for countless search terms. Your small businesses can leverage the power of Google Ads to increase the amount of traffic coming to your...
by Olivia Casella | Mar 4, 2019 | Content, Digital Marketing, Internet Marketing, Small Business, Website
With the ability to have a huge impact on potential customers, case studies are a fantastic sales tool. Client case studies allow you to easily show off some of your best accomplishments to help you attract more of your ideal customers! The hardest part of...
by Olivia Casella | Feb 25, 2019 | Business Strategy, Content, Digital Marketing, eCommerce, Internet Marketing, Marketing, Retail, Sales, Small Business, Website, Website Design, Website Development
Before stunning web images, dynamic graphics and videos, and appealing transitions, you need to prioritize user experience (UX) on your small business ecommerce website. User experience needs to be your primary focus when creating, redesigning, and updating...
by Olivia Casella | Jan 28, 2019 | Business Strategy, Content, Digital Marketing, Instagram, Internet Marketing, Marketing, Small Business, Social Ads, Social Media
Instagram has been silently taking over the social scene the past few years. With the growing number of active users, and inherent beauty of the platform, more and more businesses are starting to take advantage. However, Instagram for small business retailers can...
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