by Matt Smith | May 9, 2018 | Customer Relations, Marketing Data
If you’ve been keeping up to date with current events, you’ve most likely heard that Facebook has been in some hot water with their usage of user data. We are in an age where internet user information is a commodity and there’s really no such thing as “online privacy”...
by Matt Smith | Apr 29, 2018 | Branding, Business Strategy, Content Marketing, Digital Marketing, Internet Marketing, Small Business, Website
For any small business, learning how to build a good online reputation is paramount. While this statement is certainly nothing new, the mediums by which your potential customers perceive this reputation have changed. The transition from the bulky yellow...
by Matt Smith | Apr 4, 2018 | Content, Digital Marketing, Internet Marketing, Marketing
How many times have you received an email promising increased search engine rankings for your website in the last month? If you dig through your spam folder you’ll probably find at least a handful. The main question is, “How do I increase page...
by Matt Smith | Feb 28, 2018 | Business Strategy, Employees, Small Business
We’ve all been there. You’re at your desk dutifully getting through your long list of to-dos, when your boss asks you to put together a talk for the next staff meeting. You may feel anxious about doing this for a variety of reasons. Maybe you...
by Matt Smith | Jan 24, 2018 | Big Data, Buyer Personas, Content, Digital Marketing
Although data surrounds us everywhere we go, it’s often hard to comprehend the numbers. However, when we put it into a story, like an infographic, it’s much easier to understand. Infographics are one of the most effective storytelling tools...