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Mike Ingersoll

Website Content – Industries Served Cheat Sheet

If you have been involved in the marketing of your website, you are undoubtedly tired of hearing the term “content marketing.” Usually this is because it means you will have to sit and write about your business rather than running it. Unfortunately, you keep hearing...

Social Media Marketing for B2B Companies

Is it necessary, and if so, what are the best social media channels? Most business owners are very aware of social media marketing and the impact it has had on business to consumer marketing, so I often get asked by commercial and industrial clients whether or not it...

Low Hanging (Content) Fruit

Converting Image pdf’s to Optimized Usable Content Quite often, I receive new industrial clients who come to Cazbah right after working with another marketing company.  In those situations, I go through a process that is similar to bringing on a new client; but rather...

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