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Matt Smith

Google MyBusiness and Maps Changes

As we know, the Google landscape is always changing. A particular frustration that I’ve written here previously is that the ways in which one can and should deal with any Google Maps or MyBusiness issue has changed consistently for years now. Dealing with duplicate...

How to Leverage Emotion in Marketing

We live in a time of oversaturation when it comes to marketing. Everywhere you look, you are being marketed or advertised to. From the more traditional TV and radio ads, to personalized remarketing ads following your online travels, we are constantly being bombarded...

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