
10 years ago this month, the world seemed to be a very uncertain place. The tech sector was watching the full-speed deflation of the Internet Bubble wreak havoc on the US Stock market. Having burnt through their venture capital, small dot-com companies were folding without ever having made a net profit. The job market was glutted and venture capital monies had evaporated. The 9/11 destruction of the World Trade Center’s Twin Towers cast an icy pall of uncertainty and fear across the already struggling US economy.
It seemed a perfect time to me to start a business.
In September 2001, Cazbah was launched with a handful of people and a mission to make small business successful on the web. Over these last 10 years we have increased in size seven fold, relocated our offices twice, cleared financial hurdles, migrated our technology platform, celebrated 5 employee weddings and lots of births, and provided hundreds of small and mid-sized businesses with results-driven Internet marketing strategies and services.
A decade later and I find that we are still facing many of the same challenges and opportunities … the global economic instability, national debt, high unemployment and the nascent hint of a new Internet bubble. And I am as convinced today as I was ten years ago that the answer to many of our problems lies in the hands of American small businesses.
Entrepreneurs and small business owners are America’s biggest job creators, generating an estimated 44% of total U.S. private payroll and creating more than half of the nonfarm private gross domestic product (GDP). At Cazbah, our passion is helping these companies succeed in the face of what sometimes seems like insurmountable odds. There is a tremendous need to support these small businesses, which are doubly challenged when it comes to using the Internet to find more, new customers. The significant amounts of money they’ve spent on a host of advertising and marketing options haven’t delivered on their promises and they don’t have the resources to hire qualified in-house talent.
The business model that Cazbah began with is still the model that we operate from to this day. We work with our commercial, industrial and retail small business customers, providing them with everything that they need to succeed on the web from web site design to ecommerce services, from SEO to PPC, from email marketing to social media. The results of our efforts can be seen and heard in the candid testimonials our customers give us telling us how Cazbah has worked for them.
Looking down the line at the decade behind us and the one before us, I’m encouraged by all the things that we have overcome and am excited by what still waits to be accomplished. We are committed to continue to be a company of passionate people, achieving radical results by making ordinary small businesses extraordinary.
Thank you!
Charles B. Broersma
Founder & Chief Executive Officer
Congratulations Charles and everyone at Cazbah! It’s great to see that you all continue to do so well.